United Nations Tourism Delegation joins celebrations at Udiroko Festival in Ado Ekiti
By Bernard Udensi
UDIROKO Festival, a time-honoured celebration of the vibrant cultural heritage of Ado Ekiti, received the distinguished honor of hosting a delegation from the United Nations World Tourism Organization. The delegation, which included Mr. Marcel Leijzer, Precious Ovahabonosa, and Okemini Dike, was invited to Ekiti State by Governor Biodun Abayomi Oyebanji for the assessment of the tourism potentialities of Ekiti State for the production of Ekiti State Tourism Development Masterplan. Cultural tourism is one of the products which Ekiti State has in abundance of which Udiroko Festival is a major component.
The Director General of Ekiti State Bureau of Tourism Development, Barrister Wale Ojo-Lanre led the UN Tóurism Delegation to the palace of the Ewi of Ado Ekiti to participate in this year’s festival, underscoring the festival’s significance on both a local and global stage. The festival’s events kicked off with a grand welcome by the Ewi of Ado Ekiti, Oba Rufus Adeyemi Adejuyigbe Aladesanmi III, traditional rulers, and a host of dignitaries, reflecting on the enduring legacy of Udiroko Festival and its crucial role in promoting cultural tourism.
The presence of the UN delegation highlighted the festival’s importance in fostering cultural dialogue and global understanding through tourism.
Udiroko Festival, an annual event that dates back several centuries, serves as a vibrant platform that celebrates the agricultural bounty of the region, traditional crafts, and the rich history and customs of the Ado Ekiti people. Featured events include Ado Ewi War Chiefs parade, traditional women dancing group display, music and dance, performances by various age grades that captivate both locals and visitors alike.
Governor Oyebanji expressed deep appreciation for the UN delegation’s attendance, stating, “Udiroko Festival is not just a celebration, it is a demonstration of our unity, resilience, and the richness of our heritage. We are honoured by the presence of the United Nations World Tourism Organization, which reaffirms our commitment to promoting cultural tourism in Ekiti State and beyond.”
UN Tourism delegation leader, Mr. Marcel Leijzer (left); Governor of Ekiti State, Biodun Oyebanji and DG, Ekiti State Bureau of Tourism DEvelopment, Barr. Wale Ojo-Lanre
During their visit, members of the delegation engaged in discussions with local leaders and community stakeholders, exploring strategies to enhance cultural tourism development and promote sustainable tourism practices in the state. The collaboration aims to leverage the festival’s success to attract a broader audience while preserving the local traditions that make it unique.
Udiroko Festival promises to be a memorable experience as it continues with various activities planned throughout the event duration. Local artisans, musicians, and performers will come together to showcase the rich cultural tapestry of Ado Ekiti, inviting everyone to join in the celebrations. As a part of the festival, organizers are encouraging participation from all segments of society, emphasizing the inclusive nature of the event, which welcomes both the local community and visitors from around the world.
