December 11, 2024
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LIFANIMA 2024: Bank of Industry confirms sponsorship as official partner

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  • August 21, 2024
  • 2 min read
LIFANIMA 2024: Bank of Industry confirms sponsorship as official partner

By Editor

AS preparations advance towards the 8th edition of Lagos International Festival of Animation (LIFANIMA), Bank of Industry has confirmed its sponsorship of the festival for the second year running. This reinforces the bank’s continued support for the creative industry, which is now fully recognised as a critical growth sector of the economy.

LIFANIMA 2024 comes up from October 29th – 31st and has received more than 1,106 entries from 112 countries. Globally, the United States has the highest number of entries with 142 short films while Nigeria leads in Africa with 28 entries, followed by South Africa with 19 submissions. In Europe, the festival received the highest number of submissions from France with 62 submissions, with the United Kingdom coming second with 46. This underscores the need for the promotion of more animation production in Africa.

LIFANIMA was established in 2016 by the Kayode Muyiwa-led USP Brand Management to provide a platform for the promotion of African animation and the rapid development of this segment of the creative economy. The festival focuses on the various kinds of animation and visual effects and gives awards in five categories. These are 2D Animation, 3D Animation, Stop Motion Animation, Visual Effects and Animation Commercial.

LIFANIMA is the second largest animation film festival in Africa and is presented in collaboration with the Lagos State Ministry of Tourism, Arts and Culture and the Embassy of France in Nigeria. The film festival is endorsed by the Lagos State Film and Video Censors Board (LSFVCB).

The festival features screening of selected works, awards presentation, networking and entertainment, and attracts animators – local and foreign, filmmakers, investors, financial institutions, advertising agencies, musical video producers, media practitioners, digital marketing professionals, government agencies, information technology companies, manufacturers and the general public.

Last year, the award for Best Visual Effects went to Lost in the Earth, directed by Bukola Oluwadarasimi Samuel, Best Stop Motion Animation went to Trash Monster, directed by Miriam Nwosah, Counting Sheep, directed by Isabella Bosmos won the award for Best 3D Animation and Best 2D Animation award went to Ajaka: Lost in Rome, directed by Ayodele Elegba. 

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Managing Director/CEO of Bank of Industry, Dr. Olasupo Olusi

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